{"id":9756,"date":"2026-03-16T00:27:00","date_gmt":"2026-03-16T07:27:00","guid":{"rendered":"https:\/\/distributionstrategy.com\/?page_id=9756"},"modified":"2026-03-16T00:27:02","modified_gmt":"2026-03-16T07:27:02","slug":"justin-king","status":"publish","type":"page","link":"https:\/\/distributionstrategy.com\/speaking\/justin-king\/","title":{"rendered":"Justin King"},"content":{"rendered":"\n<div class=\"wp-block-custom-wrapper width-wide site-wrapper has-serif-font-family has-book-font-size\" style=\"margin-top:0;margin-bottom:0;padding-top:0;padding-bottom:0;line-height:1.4\"><div class=\"inner\">\n<div style=\"height:3rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-headline-font-family has-xxl-font-size\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--xl);font-style:normal;font-weight:400;letter-spacing:-0.015em;line-height:1.1\"><strong>Justin King:<\/strong> Delivering Strategies to Navigate B2B\u00a0eCommerce<\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"has-serif-font-family has-md-font-size wp-block-paragraph\">With more than 20 years of industry experience, Justin is a renowned expert in B2B ecommerce and digital strategy for distributors and manufacturers.<\/p>\n\n\n\n<p class=\"has-serif-font-family has-book-font-size wp-block-paragraph\">His content-rich presentations provide actionable insights that drive transformation and growth. His engaging delivery and passion for the subject matter inspire audiences.<\/p>\n\n\n\n<p class=\"has-serif-font-family has-book-font-size wp-block-paragraph\">Throughout his career, Justin has helped businesses of all sizes successfully navigate the complexities of B2B digital commerce. Justin is the author of &#8220;Digital Branch Secrets,&#8221; which offers insights and strategies to companies looking to optimize their online presence and increase their revenue.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"750\" height=\"1001\" src=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/03\/Justin-King-Cropped.jpg\" alt=\"\" class=\"wp-image-9758\" srcset=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/03\/Justin-King-Cropped.jpg 750w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/03\/Justin-King-Cropped-225x300.jpg 225w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group has-gray-100-background-color has-background has-serif-font-family has-book-font-size has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;line-height:1.4\">\n<div class=\"wp-block-custom-wrapper width-wide\" style=\"padding-top:var(--wp--preset--spacing--lg);padding-bottom:var(--wp--preset--spacing--lg)\"><div class=\"inner\">\n<h2 class=\"wp-block-heading has-sans-serif-font-family has-lg-font-size\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:-0.3em;font-style:normal;font-weight:600;letter-spacing:-0.015em\">Areas of Expertise<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Before many others talked about B2B ecommerce, Justin started a blog about it in 2007. Today, Justin helps distributors and manufacturers build their digital strategy. He consults, speaks and writes about:<\/p>\n\n\n\n<div style=\"height:1rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-monospace-font-family wp-block-paragraph\"><strong>B2B Ecommerce<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-monospace-font-family wp-block-paragraph\"><strong>Artificial Intelligence (AI)<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-monospace-font-family wp-block-paragraph\"><strong>Technology<\/strong><\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-monospace-font-family wp-block-paragraph\"><strong>Digital Strategy<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"has-monospace-font-family wp-block-paragraph\"><strong>Communication<\/strong><\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-custom-wrapper width-wide has-serif-font-family has-book-font-size\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70);font-style:normal;font-weight:400;line-height:1.4;text-transform:none\"><div class=\"inner\">\n<blockquote class=\"wp-block-quote is-style-default has-monospace-font-family has-book-font-size is-layout-flow wp-block-quote-is-layout-flow\" style=\"margin-top:var(--wp--preset--spacing--70);margin-bottom:var(--wp--preset--spacing--70);font-style:normal;font-weight:600;text-transform:uppercase\">\n<p class=\"has-serif-font-family has-lg-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:400;letter-spacing:-0.015em;text-transform:none\"><em>Justin King is an incredible keynote speaker for B2B ecommerce. His presentations are not only highly informative but also incredibly engaging and entertaining. Justin has a unique ability to distill complex concepts into easily understandable insights, making his talks a valuable experience for anyone in the industry. His enthusiasm and depth of knowledge truly set him apart.<\/em><\/p>\n<cite>HARDI<\/cite><\/blockquote>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group has-white-color has-gray-900-background-color has-text-color has-background has-link-color has-serif-font-family has-book-font-size wp-elements-1 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;line-height:1.4\">\n<div class=\"wp-block-custom-wrapper width-wide\" style=\"padding-top:var(--wp--preset--spacing--lg);padding-bottom:var(--wp--preset--spacing--lg)\"><div class=\"inner\">\n<h2 class=\"wp-block-heading has-sans-serif-font-family has-lg-font-size\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:-0.3em;font-style:normal;font-weight:600;letter-spacing:-0.015em\">Popular Topics<\/h2>\n\n\n\n<ul class=\"wp-block-list has-book-font-size\">\n<li style=\"margin-top:var(--wp--preset--spacing--xs);margin-bottom:var(--wp--preset--spacing--xs)\">The AI Advantage: Elevating Operations for Distributors and Manufacturers<\/li>\n\n\n\n<li style=\"margin-top:var(--wp--preset--spacing--xs);margin-bottom:var(--wp--preset--spacing--xs)\">Adapting to Disruption: Digital Change Management Lessons for B2B Leaders<\/li>\n\n\n\n<li style=\"margin-top:var(--wp--preset--spacing--xs);margin-bottom:var(--wp--preset--spacing--xs)\">Maximizing Revenue Post-Launch: Strategies for Boosting B2B Site Adoption<\/li>\n\n\n\n<li style=\"margin-top:var(--wp--preset--spacing--xs);margin-bottom:var(--wp--preset--spacing--xs)\">Technology Trends in Manufacturing and Distribution<\/li>\n\n\n\n<li style=\"margin-top:var(--wp--preset--spacing--xs);margin-bottom:var(--wp--preset--spacing--xs)\">Product Data Management<\/li>\n<\/ul>\n\n\n\n<div style=\"height:1rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-custom-wrapper width-wide has-serif-font-family has-book-font-size\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70);font-style:normal;font-weight:400;line-height:1.4;text-transform:none\"><div class=\"inner\">\n<blockquote class=\"wp-block-quote is-style-default has-monospace-font-family has-book-font-size is-layout-flow wp-block-quote-is-layout-flow\" style=\"margin-top:var(--wp--preset--spacing--70);margin-bottom:var(--wp--preset--spacing--70);font-style:normal;font-weight:600;text-transform:uppercase\">\n<p class=\"has-serif-font-family has-lg-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:400;letter-spacing:-0.015em;text-transform:none\"><em>Attending Justin King&#8217;s keynote was a game-changer for our understanding of B2B ecommerce. He is incredibly informative, blending deep industry knowledge with real-world examples that resonate. Justin&#8217;s engaging and entertaining delivery kept us hooked from start to finish, making complex ideas accessible and actionable. Highly recommend him for any event.<\/em><\/p>\n<cite>Large Electrical Distributor<\/cite><\/blockquote>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group has-white-color has-blue-700-background-color has-text-color has-background has-link-color has-serif-font-family has-book-font-size wp-elements-2 has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;line-height:1.4\">\n<div class=\"wp-block-custom-wrapper width-wide\" style=\"padding-top:var(--wp--preset--spacing--lg);padding-bottom:var(--wp--preset--spacing--lg)\"><div class=\"inner\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-sans-serif-font-family has-lg-font-size\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:-0.3em;font-style:normal;font-weight:600;letter-spacing:-0.015em\">About Justin<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">With 20 years of experience, Justin is a renowned thought leader in B2B ecommerce and the author of the best-selling book &#8220;Digital Branch Secrets: The eCommerce Playbook for Distributors and Manufacturers.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Through speaking engagements, his book and blog (ecommerceandb2b.com), Justin provides actionable advice, valuable insights and strategies for companies that want to optimize their online presence and increase revenue.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">He is currently the Global Managing Director for the B2B eCommerce Association, board member of Court Grabbers and on the Board of Advisors for SalesWarp. Justin was also the founding member of The Digital Shelf Institute.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In his prior roles at Salsify, Oracle, Endeca, Rosetta and others, Justin built his expertise in B2B ecommerce for the distribution and manufacturing industries.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:5px\"><\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"321\" src=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/03\/Justin-King-speaking2.jpg\" alt=\"\" class=\"wp-image-9759\" srcset=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/03\/Justin-King-speaking2.jpg 300w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/03\/Justin-King-speaking2-280x300.jpg 280w\" sizes=\"auto, (max-width: 300px) 100vw, 300px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-white-color has-black-background-color has-text-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;line-height:1.4\">\n<div class=\"wp-block-custom-wrapper width-wide\" style=\"padding-top:var(--wp--preset--spacing--lg);padding-bottom:var(--wp--preset--spacing--lg)\"><div class=\"inner\">\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"It&#039;s All About Change Management\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/qfPrsqxC0HY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n<\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-custom-wrapper width-wide has-serif-font-family has-book-font-size\" style=\"padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70);font-style:normal;font-weight:400;line-height:1.4;text-transform:none\"><div class=\"inner\">\n<blockquote class=\"wp-block-quote is-style-default has-monospace-font-family has-book-font-size is-layout-flow wp-block-quote-is-layout-flow\" style=\"margin-top:var(--wp--preset--spacing--70);margin-bottom:var(--wp--preset--spacing--70);font-style:normal;font-weight:600;text-transform:uppercase\">\n<p class=\"has-serif-font-family has-lg-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:400;letter-spacing:-0.015em;text-transform:none\"><em>Justin King is the epitome of an outstanding B2B ecommerce keynote speaker. His sessions are packed with invaluable information, delivered in a way that is both engaging and entertaining. Justin&#8217;s ability to connect with his audience and present insights in an approachable manner makes him a standout speaker. Our team left inspired and better equipped to tackle the challenges of ecommerce.<\/em><\/p>\n<cite>Board of Directors, Large Industrial Manufacturer<\/cite><\/blockquote>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group has-blue-50-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"margin-top:0;margin-bottom:0;padding-top:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-custom-wrapper width-wide\"><div class=\"inner\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-headline-font-family has-xl-font-size\" style=\"letter-spacing:-0.015em;line-height:1.2\">Get in Touch<\/h2>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-a3dcfe8c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-outermost-icon-block\"><div class=\"icon-container\" style=\"width:30px;transform:rotate(0deg) scaleX(1) scaleY(1)\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M15 4H9c-1.1 0-2 .9-2 2v12c0 1.1.9 2 2 2h6c1.1 0 2-.9 2-2V6c0-1.1-.9-2-2-2zm.5 14c0 .3-.2.5-.5.5H9c-.3 0-.5-.2-.5-.5V6c0-.3.2-.5.5-.5h6c.3 0 .5.2.5.5v12zm-4.5-.5h2V16h-2v1.5z\"><\/path><\/svg><\/div><\/div>\n\n\n\n<p class=\"has-book-font-size wp-block-paragraph\">303-898-8636<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-a3dcfe8c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-outermost-icon-block\"><div class=\"icon-container\" style=\"width:30px;transform:rotate(0deg) scaleX(1) scaleY(1)\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M20,4H4C2.895,4,2,4.895,2,6v12c0,1.105,0.895,2,2,2h16c1.105,0,2-0.895,2-2V6C22,4.895,21.105,4,20,4z M20,8.236l-8,4.882 L4,8.236V6h16V8.236z\"><\/path><\/svg><\/div><\/div>\n\n\n\n<p class=\"has-book-font-size wp-block-paragraph\">contact@distributionstrategy.com<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group is-nowrap is-layout-flex wp-container-core-group-is-layout-a3dcfe8c wp-block-group-is-layout-flex\">\n<div class=\"wp-block-outermost-icon-block\"><div class=\"icon-container\" style=\"width:30px;transform:rotate(0deg) scaleX(1) scaleY(1)\"><svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 24 24\" aria-hidden=\"true\"><path d=\"M12 9c-.8 0-1.5.7-1.5 1.5S11.2 12 12 12s1.5-.7 1.5-1.5S12.8 9 12 9zm0-5c-3.6 0-6.5 2.8-6.5 6.2 0 .8.3 1.8.9 3.1.5 1.1 1.2 2.3 2 3.6.7 1 3 3.8 3.2 3.9l.4.5.4-.5c.2-.2 2.6-2.9 3.2-3.9.8-1.2 1.5-2.5 2-3.6.6-1.3.9-2.3.9-3.1C18.5 6.8 15.6 4 12 4zm4.3 8.7c-.5 1-1.1 2.2-1.9 3.4-.5.7-1.7 2.2-2.4 3-.7-.8-1.9-2.3-2.4-3-.8-1.2-1.4-2.3-1.9-3.3-.6-1.4-.7-2.2-.7-2.5 0-2.6 2.2-4.7 5-4.7s5 2.1 5 4.7c0 .2-.1 1-.7 2.4z\"><\/path><\/svg><\/div><\/div>\n\n\n\n<p class=\"has-book-font-size wp-block-paragraph\">Boulder, CO 80304 (MST\/MDT)<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<script src=\"https:\/\/js.hsforms.net\/forms\/embed\/47217141.js\" defer><\/script>\n<div class=\"hs-form-frame\" data-region=\"na1\" data-form-id=\"796d205b-79da-4ed8-8e3d-993a81e35c57\" data-portal-id=\"47217141\"><\/div>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:3rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":2,"featured_media":0,"parent":8919,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_tec_requires_first_save":true,"content-type":"","_EventAllDay":false,"_EventTimezone":"","_EventStartDate":"","_EventEndDate":"","_EventStartDateUTC":"","_EventEndDateUTC":"","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"","_EventCurrencyCode":"","_EventCurrencyPosition":"","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":"","_EventOrganizerID":[],"_EventVenueID":[],"_OrganizerEmail":"","_OrganizerPhone":"","_OrganizerWebsite":"","_VenueAddress":"","_VenueCity":"","_VenueCountry":"","_VenueProvince":"","_VenueState":"","_VenueZip":"","_VenuePhone":"","_VenueURL":"","_VenueStateProvince":"","_VenueLat":"","_VenueLng":"","_VenueShowMap":false,"_VenueShowMapLink":false,"_tribe_blocks_recurrence_rules":"","_tribe_blocks_recurrence_description":"","_tribe_blocks_recurrence_exclusions":"","_featured_video_url":"","footnotes":""},"coauthors":[],"class_list":["post-9756","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - 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