{"id":10845,"date":"2026-06-10T16:37:12","date_gmt":"2026-06-10T20:37:12","guid":{"rendered":"https:\/\/distributionstrategy.com\/?post_type=tribe_events&#038;p=10845"},"modified":"2026-07-15T14:05:30","modified_gmt":"2026-07-15T18:05:30","slug":"using-technology-to-drive-profits-and-productivity-2","status":"publish","type":"tribe_events","link":"https:\/\/distributionstrategy.com\/event\/using-technology-to-drive-profits-and-productivity-2\/","title":{"rendered":"Using Technology to Drive Profits and Productivity"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull has-white-color has-text-color has-link-color wp-elements-1 is-layout-flow wp-block-group-is-layout-flow has-background\" style=\"margin-bottom:0;padding-top:var(--wp--preset--spacing--80);padding-bottom:var(--wp--preset--spacing--80);background-image:url(&apos;https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Event-BG-Blue.jpg&apos;);background-size:cover;\">\n<div class=\"wp-block-custom-wrapper width-wide\"><div class=\"inner\">\n<p class=\"has-white-color has-text-color has-link-color has-monospace-font-family has-book-font-size wp-elements-2 wp-block-paragraph\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--md);font-style:normal;font-weight:700;line-height:1.2;text-transform:uppercase\">Technology Leader Panel<\/p>\n\n\n\n<h1 class=\"wp-block-heading has-headline-font-family has-xl-font-size\" style=\"margin-top:0;margin-bottom:2.5rem;letter-spacing:-0.015em;line-height:1.1\">Using Technology to Drive Profits and Productivity<\/h1>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-6ee76cfc wp-block-columns-is-layout-flex\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-column has-white-color has-text-color has-link-color wp-elements-3 is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-buttons has-custom-font-size has-monospace-font-family has-md-font-size is-layout-flex wp-block-buttons-is-layout-flex\" style=\"font-style:normal;font-weight:700;line-height:1.3;text-transform:uppercase\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-blue-900-color has-blue-50-background-color has-text-color has-background has-link-color wp-element-button\" href=\"#registration-form\" style=\"padding-top:var(--wp--preset--spacing--md);padding-bottom:var(--wp--preset--spacing--md)\">WATCH Now<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<p class=\"event-excerpt has-white-color has-text-color has-link-color has-lg-font-size wp-elements-4 wp-block-paragraph\" style=\"margin-top:0;margin-bottom:0;font-style:normal;font-weight:600;letter-spacing:-0.015em;line-height:1.3\">Most distributors have the technology. Fewer have the results. This panel closes that gap.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div style=\"height:1rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-custom-wrapper width-wide has-book-font-size\" style=\"line-height:1.4\"><div class=\"inner\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p class=\"wp-block-paragraph\">Technology investments in distribution have never been larger \u2014 and the pressure to show returns has never been higher. Yet many distributors are still struggling to connect the tools they&#8217;ve deployed to the outcomes that matter: margin improvement, operational efficiency, and sustainable growth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This Technology Leader Panel brings together practitioners from across the industry to examine what is actually working. The discussion will focus on which technology decisions are translating into measurable profit and productivity gains, how leaders are building the internal discipline to get results from their investments, and what separates distributors who are winning with technology from those still waiting for the payoff.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Key Takeaways<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>The technology investments showing the clearest connection to profit improvement in distribution<\/li>\n\n\n\n<li>How leading distributors are measuring productivity gains from their technology programs<\/li>\n\n\n\n<li>What it takes internally to turn a good technology deployment into a lasting performance advantage<\/li>\n\n\n\n<li>Where distributors are over-investing relative to return, and where the biggest gaps remain<\/li>\n\n\n\n<li>How to build a technology roadmap that prioritizes profit and productivity over feature count<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>What You&#8217;ll Learn<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Which applications and platforms are delivering the strongest ROI for distribution operations<\/li>\n\n\n\n<li>How to evaluate technology performance beyond implementation metrics<\/li>\n\n\n\n<li>What the most effective technology leaders are doing differently to drive adoption and results<\/li>\n\n\n\n<li>How to align your technology agenda with the financial outcomes your organization needs<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Join Us<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Register now to hear from technology leaders who are connecting their investments to real business results..<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:10px\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-a7dce961 wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<h2 class=\"wp-block-heading has-monospace-font-family has-book-font-size\" style=\"font-style:normal;font-weight:700;text-transform:uppercase\">Guests<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-gray-200-color has-alpha-channel-opacity has-gray-200-background-color has-background\" style=\"margin-top:0\"\/>\n\n\n\n<div class=\"wp-block-group has-global-padding is-layout-constrained wp-container-core-group-is-layout-ee2332cf wp-block-group-is-layout-constrained\">\n<figure class=\"wp-block-image size-full is-resized is-style-circle\" style=\"margin-top:var(--wp--preset--spacing--lg);margin-bottom:var(--wp--preset--spacing--sm)\"><img loading=\"lazy\" decoding=\"async\" width=\"312\" height=\"312\" src=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot.jpg\" alt=\"\" class=\"wp-image-10238\" style=\"width:137px;height:auto\" srcset=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot.jpg 312w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot-300x300.jpg 300w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot-150x150.jpg 150w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot-120x120.jpg 120w\" sizes=\"auto, (max-width: 312px) 100vw, 312px\" \/><\/figure>\n\n\n\n<p class=\"has-book-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:600\">Mike Biwer<\/p>\n\n\n\n<p class=\"has-monospace-font-family has-sm-font-size wp-block-paragraph\" style=\"text-transform:none\">CEO, Cavallo<\/p>\n<\/div>\n\n\n\n<figure class=\"wp-block-image size-full is-resized is-style-circle\" style=\"margin-top:var(--wp--preset--spacing--lg);margin-bottom:var(--wp--preset--spacing--sm)\"><img loading=\"lazy\" decoding=\"async\" width=\"1081\" height=\"1080\" src=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited.png\" alt=\"\" class=\"wp-image-11408\" style=\"width:137px;height:auto\" srcset=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited.png 1081w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-300x300.png 300w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-1024x1024.png 1024w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-150x150.png 150w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-768x767.png 768w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-120x120.png 120w\" sizes=\"auto, (max-width: 1081px) 100vw, 1081px\" \/><\/figure>\n\n\n\n<p class=\"has-book-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:600\">John Doffing<\/p>\n\n\n\n<p class=\"has-monospace-font-family has-sm-font-size wp-block-paragraph\" style=\"text-transform:none\">Senior Director Field Sales, Epicor<\/p>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:2rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-custom-wrapper width-wide\"><div class=\"inner\">\n<h2 class=\"wp-block-heading has-monospace-font-family has-md-font-size\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:0;font-style:normal;font-weight:700;text-transform:uppercase\">Sponsor<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-gray-200-color has-alpha-channel-opacity has-gray-200-background-color has-background\" style=\"margin-top:0\"\/>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-7387b849 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full\"><a href=\"https:\/\/www.cavallo.com\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"240\" height=\"62\" src=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/03\/cavallo-logo.jpg\" alt=\"\" class=\"wp-image-9430\"\/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-full is-resized\"><a href=\"https:\/\/www.epicor.com\/en-us\/\" target=\"_blank\" rel=\" noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"200\" height=\"35\" src=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/03\/Epicor_Logo_Teal_RGB.png\" alt=\"\" class=\"wp-image-9404\" style=\"width:250px\"\/><\/a><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\"><\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-custom-wrapper width-wide\" style=\"margin-bottom:var(--wp--preset--spacing--xl)\"><div class=\"inner\">\n<h2 class=\"wp-block-heading has-monospace-font-family has-md-font-size\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:0;font-style:normal;font-weight:700;text-transform:uppercase\">Guests<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-gray-200-color has-alpha-channel-opacity has-gray-200-background-color has-background\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--xl)\"\/>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-top is-layout-flex wp-container-core-columns-is-layout-695a3a3e wp-block-columns-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:250px\">\n<figure class=\"wp-block-image size-full is-resized is-style-circle\"><img loading=\"lazy\" decoding=\"async\" width=\"312\" height=\"312\" src=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot.jpg\" alt=\"\" class=\"wp-image-10238\" style=\"aspect-ratio:1;object-fit:cover;width:250px\" srcset=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot.jpg 312w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot-300x300.jpg 300w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot-150x150.jpg 150w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Mike-Biwer-Headshot-120x120.jpg 120w\" sizes=\"auto, (max-width: 312px) 100vw, 312px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-container-core-column-is-layout-a7dce961 wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-md-font-size wp-block-paragraph\" style=\"margin-bottom:0;font-style:normal;font-weight:600\">Michael Biwer<\/p>\n\n\n\n<p class=\"has-monospace-font-family has-book-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:500;letter-spacing:-0.015em;text-transform:none\">CEO, Cavallo<\/p>\n\n\n\n<div style=\"height:0.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-book-font-size wp-block-paragraph\" style=\"margin-top:var(--wp--preset--spacing--md)\">Michael Biwer is the CEO of Cavallo. Under Michael\u2019s leadership, Cavallo has accelerated product development and driven double-digit recurring revenue growth. He previously served as CEO of Mapp Digital and held executive roles at Trilogy and Acxiom. Michael holds both a BBA and MBA from the University of Michigan and is known for his curiosity and innovation-driven approach.<\/p>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-top is-layout-flex wp-container-core-columns-is-layout-695a3a3e wp-block-columns-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:250px\">\n<figure class=\"wp-block-image size-full is-resized is-style-circle\"><img loading=\"lazy\" decoding=\"async\" width=\"1081\" height=\"1080\" src=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited.png\" alt=\"\" class=\"wp-image-11408\" style=\"aspect-ratio:1;object-fit:cover;width:250px\" srcset=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited.png 1081w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-300x300.png 300w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-1024x1024.png 1024w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-150x150.png 150w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-768x767.png 768w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/07\/John-Doffing-Headshot-edited-120x120.png 120w\" sizes=\"auto, (max-width: 1081px) 100vw, 1081px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-container-core-column-is-layout-a7dce961 wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-md-font-size wp-block-paragraph\" style=\"margin-bottom:0;font-style:normal;font-weight:600\">John Doffing<\/p>\n\n\n\n<p class=\"has-monospace-font-family has-book-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:500;letter-spacing:-0.015em;text-transform:none\">Senior Director Field Sales, Epicor<\/p>\n\n\n\n<div style=\"height:0.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-book-font-size wp-block-paragraph\" style=\"margin-top:var(--wp--preset--spacing--md)\">With more than 30 years of experience in the Epicor ecosystem, John brings deep industry knowledge and practical expertise to the distribution market. He has worked directly for three distributors, each using Epicor Prophet 21, giving him firsthand insight into the challenges and opportunities distributors face every day.<\/p>\n\n\n\n<p class=\"has-book-font-size wp-block-paragraph\" style=\"margin-top:var(--wp--preset--spacing--md)\">Today, John leads the Epicor Distribution sales team, where he partners with distributors across N. America to help them evaluate, adopt, and maximize Epicor solutions. Over the course of his career, he has worked with hundreds of distributors across a wide range of verticals, providing guidance grounded in real-world experience and a strong understanding of distribution operations.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-custom-wrapper width-wide\" style=\"margin-bottom:var(--wp--preset--spacing--xl)\"><div class=\"inner\">\n<h2 class=\"wp-block-heading has-monospace-font-family has-md-font-size\" style=\"margin-top:var(--wp--preset--spacing--xl);margin-bottom:0;font-style:normal;font-weight:700;text-transform:uppercase\">Host<\/h2>\n\n\n\n<hr class=\"wp-block-separator has-text-color has-gray-200-color has-alpha-channel-opacity has-gray-200-background-color has-background\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--xl)\"\/>\n\n\n\n<div class=\"wp-block-columns are-vertically-aligned-top is-layout-flex wp-container-core-columns-is-layout-695a3a3e wp-block-columns-is-layout-flex\" style=\"margin-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:250px\">\n<figure class=\"wp-block-image size-full is-resized is-style-circle\"><img loading=\"lazy\" decoding=\"async\" width=\"1919\" height=\"2560\" src=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Ian-Heller-Headshot-edited-scaled.jpg\" alt=\"\" class=\"wp-image-9973\" style=\"aspect-ratio:1;object-fit:cover;width:250px\" srcset=\"https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Ian-Heller-Headshot-edited-scaled.jpg 1919w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Ian-Heller-Headshot-edited-225x300.jpg 225w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Ian-Heller-Headshot-edited-768x1024.jpg 768w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Ian-Heller-Headshot-edited-1152x1536.jpg 1152w, https:\/\/distributionstrategy.com\/wp-content\/uploads\/2026\/04\/Ian-Heller-Headshot-edited-1536x2048.jpg 1536w\" sizes=\"auto, (max-width: 1919px) 100vw, 1919px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-container-core-column-is-layout-a7dce961 wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<p class=\"has-md-font-size wp-block-paragraph\" style=\"margin-bottom:0;font-style:normal;font-weight:600\">Ian Heller<\/p>\n\n\n\n<p class=\"has-monospace-font-family has-book-font-size wp-block-paragraph\" style=\"font-style:normal;font-weight:500;letter-spacing:-0.015em;text-transform:none\">Co-Founder and Chief Strategy Officer, Distribution Strategy Group<\/p>\n\n\n\n<div style=\"height:0.5rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-book-font-size wp-block-paragraph\" style=\"margin-top:var(--wp--preset--spacing--md)\">Ian Heller joined Grainger as a part-time truck unloader in college and left fifteen years later as the VP Marketing. Since then, he\u2019s held senior executive positions at four other publicly-held firms, consulted with dozens of distributors, and continues to write and speak extensively on how AI, strategy, channel evolution, and other major trends affect the industry. Ian holds a B.A. in History from Roosevelt University and an MBA from the Kellogg School at Northwestern University.<\/p>\n<\/div>\n<\/div>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-group has-gray-50-background-color has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\" style=\"padding-top:var(--wp--preset--spacing--xl);padding-bottom:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-custom-wrapper width-wide\"><div class=\"inner\">\n<h2 class=\"wp-block-heading has-text-align-center has-headline-font-family has-xl-font-size\" id=\"registration-form\" style=\"margin-top:0;margin-bottom:var(--wp--preset--spacing--sm);letter-spacing:-0.015em\">Watch Now<\/h2>\n\n\n\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js.hsforms.net\/forms\/embed\/v2.js\"><\/script>\n<script>\n  hbspt.forms.create({\n    portalId: \"47217141\",\n    formId: \"1073e63c-9674-4f18-9c99-80b472392fcd\",\n    region: \"na1\"\n  });\n<\/script>\n<\/div><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Join us on-demand to learn how distribution technology leaders are turning investments into measurable profit and productivity gains.<\/p>\n","protected":false},"author":26,"featured_media":10846,"template":"","meta":{"_tec_requires_first_save":false,"content-type":"","_EventAllDay":false,"_EventTimezone":"America\/New_York","_EventStartDate":"2026-07-15 12:00:00","_EventEndDate":"2026-07-15 13:00:00","_EventStartDateUTC":"2026-07-15 16:00:00","_EventEndDateUTC":"2026-07-15 17:00:00","_EventShowMap":false,"_EventShowMapLink":false,"_EventURL":"","_EventCost":"","_EventCostDescription":"","_EventCurrencySymbol":"$","_EventCurrencyCode":"USD","_EventCurrencyPosition":"prefix","_EventDateTimeSeparator":"","_EventTimeRangeSeparator":" - 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